What is a Trademark?
A trademark is a unique sign, logo, name, slogan, design, or combination that identifies the goods or services of a particular business. It helps customers distinguish your brand from others in the market.
When you register a trademark, you gain exclusive rights to use it and protect it from unauthorized use or imitation.
Trademark Registration Process – A Quick Overview
Here’s a step-by-step breakdown of the trademark registration journey in India:
Trademark Search – Checking for existing trademarks that may be similar
Application Filing – Submitting your trademark for registration
Examination (Objection Stage) – Trademark Office scrutinizes the application
Publication in Journal – Open for public viewing and opposition
Registration Certificate Issuance – Upon successful clearance
Now, let’s dive deeper into the Objection phase.
What is a Trademark Objection?
A trademark objection is raised by the examiner at the Trademark Office after reviewing your application. It is not a rejection, but a request for clarification or correction due to issues such as:
Similarity with existing trademarks
Lack of distinctiveness
Use of prohibited or misleading words
Descriptive or generic terms
Properly responding to an objection ensures that your application proceeds to publication and, eventually, registration.
Common Reasons for Trademark Objection
Trademark objections are raised under two primary sections of the Trademarks Act, 1999:
🔹 Objections Under Section 11 – Conflict with Existing Trademarks
Identical or Similar Marks: Your trademark closely resembles a registered one.
Example: “Sunshine Beverages” may be objected to if “Sunshine” already exists in the same category.Phonetic Similarity: Similar-sounding names, even with different spellings.
Example: “KandyLand” vs “CandyLand”.Conceptual Similarity: Brand names conveying similar meaning or business ideas.
Example: “TechSolutions” vs “TechPro”.
🔹 Objections Under Section 9 – Lack of Distinctiveness
Descriptive Marks: Words that directly describe the product or service.
Example: “FreshJuice” for a juice brand.Generic Terms: Common terms with no uniqueness.
Deceptive Elements: Marks that mislead the public.
Example: “OrganicGlow” for a non-organic skincare line.
Offensive/Immoral Words or Symbols: Any vulgar or religiously sensitive content.
Trademark Objection vs Trademark Opposition
It’s important to understand the difference:
While both can impact the registration process, objections are internal and must be addressed quickly to avoid rejection.
How to Respond to a Trademark Objection
Upon receiving an examination report, you must file a trademark objection reply within 30 days. If not addressed in time, your application may be abandoned.
Here’s how AxurTax helps you handle it effectively:
✅ Step 1: Analyze the Objection
Our legal experts assess the reason for objection—whether it’s under Section 9, Section 11, or both.
✅ Step 2: Draft a Strong Reply
We prepare a response citing legal arguments, case precedents, and evidence to prove that your trademark is valid, distinctive, and registrable.
✅ Step 3: Submit Supporting Documents
These may include:
Invoices and bills
Website screenshots or app listings
Business cards and packaging materials
MSME, FSSAI, or startup certificates
Affidavits verifying brand usage
✅ Step 4: Hearing (if required)
If the officer is not convinced with the written reply, they may schedule a hearing. Our experts represent you in this process to defend your mark.
Trademark Objection Reply Fees
The cost of replying to a trademark objection varies depending on:
The complexity of the objection
The amount of documentation required
Whether a hearing is necessary
Legal assistance and representation
At AxurTax, we offer affordable, transparent pricing for trademark objection replies. You only pay for what’s needed—no hidden costs.
What Happens After Filing the Objection Reply?
If accepted: Your trademark proceeds to publication in the Trademark Journal
If rejected: You can file an appeal with the Intellectual Property Appellate Board (IPAB) or approach the High Court
Once your trademark clears these hurdles, it will be registered, and you’ll receive a certificate of registration.
Avoiding Trademark Objections: Pro Tips from AxurTax
✔ Do a thorough trademark search before filing
✔ Avoid generic or descriptive names
✔ Stay away from words commonly used in your industry
✔ Get help from legal professionals who know the process
We’ve helped hundreds of clients avoid objections by filing their trademarks correctly the first time.
Why Choose AxurTax for Trademark Objection Handling?
✅ Trademark experts with experience in handling objections
✅ Customized, strong legal replies that improve approval chances
✅ Timely submission and end-to-end support
✅ Affordable packages tailored for startups, MSMEs, and individuals